See clearly.
A focused independent assessment, a management discussion and a concise written view of the issues and next steps.
Useful before a significant decision or larger commitment.PRACTICAL SUPPORT
A clear starting point.
Tangible results.
Positive impact.
A stronger website. Evaluation of a business plan, new opportunity or complete business model. Independent judgement on complex decisions. AI that earns its place. Bring the issue in front of you; we’ll establish what needs to happen and turn it into practical action.
Find your starting pointWAYS TO WORK TOGETHER
Start small. Go as far as the work needs.
A clear scope, agreed deliverables and fees before work begins.
Resolve the issue.
A short, focused assignment to resolve a defined problem, with a clear plan, practical recommendations and agreed deliverables.
Useful when progress is needed on one specific challenge.Make it work.
Take the agreed direction into a website, process or system. Create, test, refine and prepare it for everyday use.
Useful when you need a tangible result delivered.Keep it moving.
Hands-on commercial leadership or ongoing support to maintain direction, strengthen control and help the team execute.
Useful when the work needs continuity and senior involvement.CHOOSE THE ISSUE
Recognisable problems. Practical pieces of work.
Each is a starting point. The scope fits your business.
CREATE. REFRESH. REBUILD.Website & Customer Journey
Your website should work harder for your business.
Build credibility, attract the right customers and improve enquiries, conversion and follow-up. Create, refresh or rebuild around the whole customer journey.
DELIVERABLES +
For a business whose website undersells its capability—or a new venture that needs a convincing start.
- A review of your audience, offer and existing website
- A clear page structure, message and enquiry pathway
- Design and build of the agreed pages
- Mobile presentation, launch preparation and handover
Deliverables are agreed around your starting point and the scope of the work.
Discuss this with me
Delivered through GSS Studio
Website design, CRM and connected business systems, shaped around what your business needs to achieve.
Explore GSS Studio
CLARITY BEFORE IMPLEMENTATION.AI: Understand, Select & Implement
Can AI give your business an advantage—and how?
Identify where AI can save time, equip your team and improve performance. Select the right tools, then integrate them into how your business works.
DELIVERABLES +
For an owner who sees the opportunity but needs a grounded way to choose, integrate and deploy.
- A practical review of repetitive work and information gaps
- Prioritised uses for AI, software or straightforward automation
- A defined first implementation, with human review where needed
- Team guidance and a way to assess whether it is helping
Deliverables are agreed around your starting point and the scope of the work.
Discuss this with me
FROM IDEA TO WORKABLE MODEL.Business Model: Review, Rebuild or Create
Is your business model working effectively?
Evaluate how your customer, offer, revenue, costs and delivery fit together. Strengthen the model and establish how it will work in practice.
DELIVERABLES +
For a new idea, an established business that needs a rethink, or a decision that deserves proper challenge.
- An independent assessment of the current or proposed model
- Clearer customer, proposition and revenue structure
- Key assumptions, weaknesses and dependencies identified
- A revised model and practical priorities for the next stage
Deliverables are agreed around your starting point and the scope of the work.
Discuss this with me
A JOINED-UP ROUTE TO THE CUSTOMER.Marketing, Sales & Route to Market
Turn activity into revenue.
Connect your positioning, marketing, enquiries and follow-up so everyone knows how interest should become business.
DELIVERABLES +
For a business with capability and activity, but inconsistent conversion or an unclear route to market.
- Target customer, positioning and offer clarified
- Marketing channels and sales stages mapped
- Clear handovers, follow-up and responsibility
- An actionable plan with useful measures of progress
Deliverables are agreed around your starting point and the scope of the work.
Discuss this with me
INFORMATION THAT SUPPORTS ACTION.Connected Business Systems
Bring the moving parts together.
Give people, work, documents and decisions a shared structure. Build around how the business actually needs to operate.
DELIVERABLES +
For a team living between email, spreadsheets, disconnected tools and individual memory.
- A map of the current workflow and information gaps
- Defined ownership, records and next actions
- A recommendation to improve, connect or replace existing tools
- Implementation of an agreed workflow or tailored system
Deliverables are agreed around your starting point and the scope of the work.
Discuss this with me
PREPARE BEFORE OPENING DOORS.Funding Readiness
Make the funding case credible.
Translate the opportunity into a coherent proposition that an investor or lender can understand and examine.
DELIVERABLES +
For a business preparing to approach funders, or one whose previous approaches have gone nowhere.
- The funding requirement and use of funds clarified
- Commercial assumptions and supporting evidence reviewed
- Gaps, risks and preparation priorities identified
- An agreed business narrative and investor or lender material
Deliverables are agreed around your starting point and the scope of the work.
Discuss this with me
SENIOR CAPABILITY WHERE IT MATTERS.Commercial Control & Delivery
Get control. Then move forward.
Create visibility and practical direction when growth, complexity or pressure is making the business harder to run.
DELIVERABLES +
For an owner carrying too much alone, a business under pressure or a team that needs direction quickly.
- An assessment of immediate pressures and priorities
- Clear responsibilities and decision points
- An executable plan with management visibility
- Hands-on leadership or implementation support where agreed
Deliverables are agreed around your starting point and the scope of the work.
Discuss this with me
SCRUTINY BEFORE COMMITMENT.Business Plan & Opportunity Evaluation
Test the proposition before committing.
Examine a business plan or new opportunity before investing time and money. Understand its commercial logic, evidence, assumptions and route to execution.
DELIVERABLES +
- Evaluate the customer need, proposition and competitive position
- Challenge revenue assumptions, costs and commercial dependencies
- Identify missing evidence, risks and gaps in the plan
- Provide a concise assessment and priorities for development
Deliverables are agreed around your starting point and the scope of the work.
Discuss this with me
PERSPECTIVE BEFORE DECISION.Complex Decisions & Independent Review
See the options. Understand the consequences.
Bring an independent commercial view to an acquisition, partnership or major change. Examine value, risk, control and alternatives before deciding.
DELIVERABLES +
- Establish the real objective and available options
- Test assumptions, obligations and commercial consequences
- Consider downside scenarios, control and alternative structures
- Provide an independent recommendation and practical next steps
Deliverables are agreed around your starting point and the scope of the work.
Discuss this with meDESIGN ROOTS. COMMERCIAL EXPERIENCE.
I understand the picture.
And the business behind it.
I trained in graphic design and went on to build and run design, marketing, PR, internet and software businesses. That experience sits alongside more than 30 years of creating, growing and operating businesses across different markets.
I can begin with your brand, website or marketing—and follow the customer through the business to the sale, delivery and long-term relationship. The aim is work that looks right, communicates clearly and serves a commercial purpose.
WHEN THE INFORMATION NEEDS TO CONNECT
A better front door.
A more connected business.
Once the enquiry arrives, how does it arrive? What happens to it? Who owns the next step? Can your team find the people, documents and history they need? What’s the continuity? How fast can you operate?
WolfIntel brings those questions to life. I built it around my own work and very demanding requirements, connecting relationships, activity, information and AI-assisted insight in one working environment.
Where it fits, WolfIntel can provide a foundation for a tailored solution. We first establish whether your business would be better served by improving your existing systems, replacing them or integrating them.
BRING THE STARTING POINT
What would make a useful
difference to your business?
A website that needs work. An idea that needs structure.
A process that slows everyone down. Start there.